The tendency of cultural
The role of cultural productivity in modern civilization has become the common recognition of various countries of present world. America is to stand in the country of cultural productivity tide first front row. They already since taste foot in advance in the development of one step benefit, have a special liking for cultural productivity. To meet whole world, it is new to develop tide, Clinton has put forward the new educational guiding principle of whole people of whole USA , asks8The child more 13The teenager more than18The youth more than year accepts " university51%. Say from the report that American1999The output5239100 million60% exceeds other traditional industries for the first time , becomes the first big industry of America. Some developing countries also seriously pay attention to the development of cultural productivity , regard the development of high-tech industry as economic increased breach. As India, now, is producing large country to software to stride forward , in this year, the export total of software product is estimated to reach57100 million GDPIncrease1/4.
Content
Cultural productivity has revealed the cultural main position of person, distinct task and the function of government management culture. It is function scope and the cultural right of limiting government and leading way of change party pipe ideology to found the core of national cultural service system, realize the cultural right of citizen , promote cultural productivity to develop.
Close Key Word: Cultural Cultural Government
Chinese public cultural service system is being in the transition process that goes to the economy of market from planned economy , will realize this change smoothly, must limit the role of government in offering public cultural service again , establish one as soon as possible with socialist harmonious society the adaptive, fair, effective national public cultural service system of appearance. Pass20In many years, government pushes the public unit of cultural undertakings mainly to alleviate financial burden to market , pushes to be reduction financial appropriation to the most major measure of market , lets him make receipt. The public unit of cultural undertakings had been pushed really to market , however, this is a twisted, imperfect market. In such market, country offer public cultural contraction , have decreased , have been moved originally for deficient public cultural facility to use for him, so called public cultural service had been replaced by complete market exchange, even becoming to use public cultural facility try to gain department interests tool. Now, public cultural facility and public cultural service have huge gap between city and countryside, east and west, and this kind of gap is still being increased continuously, the offside of government power and the vacancy of function are its prime causes. Cultural productivity is that we know government cultural management function correctly, founding national cultural public service system have offered theoretical support
OneThe practice
Cultural productivity denotes people to revolve around to satisfy the spiritual demand of human self , regards feelings, will and the thought of human self as cultural resource, produce cultural product , offer the ability of cultural service and creation wealth of society. When "1844In annual economy philosophy manuscript ", Marx has pointed out , " religion, family, country, France, morals and scientific, artistic etc., it is some special ways of production however , and gets the control of the universal law of production. "[ 1Culture transforms productivity into is not fresh concept, in material productivity, tool represents the development level of productivity , also represents human knowledge and grasp the ability level of nature. Here, tool is the cultural sign of transforming productivity into. Marx regards waiting scientifically with art as some special ways of production , and gets the control of the universal law of production. It is scientific and art etc. are when material production and economic growth and certain degree arising, and from material production, gradual separation gets the spiritual production of control of the universal law of production , is the inevitable result of social division of labor. Material producer and spiritual producer have formed in relatively independent development process to have the productivity form of self inner feature. Material productivity has the leading feature of material form mainly while facing person with natural material relation; Cultural productivity is human social consciousness the development of, social psychological etc. spiritual aspect accomplishment, it has outstanding ideology feature. Cultural productivity has ideology and the attribute of thing. In cultural productivity, spiritual producer permeates self strong thought, will, feelings and desire in completely cultural production process , shows the process that melts for a thing, have obvious materialness. Therefore cultural production has not only been the inner psychological campaign of original creation of artists , but is the basic feature that has merchandise production naturally: The basic links such as production, circulation, exchange and consumption run through in all processes of economic campaign, its run mode gets the control of the universal law of production still.
In cultural productivity, person is in main position from beginning from end. The main position expression of person is that person is cultural creation person , use person and consumer. Cultural productivity at the same time has ideology and the attribute of thing. Have only to pawn culture is service mankind spirit consumption, the realization of cultural productivity just possible. The dual character with special cultural productivity, making culture is superstructure is satisfying to know the important composition part in form, it is also the most advanced part of productivity, that has vigour. Cultural productivity root plants in material productivity, grow up in superstructure , and change to be the strength of huge spiritual strength and material respectively. Cultural productivity dual character shows in social practice, is industrialness and spiritualness. On the one hand, denote the and other industrial the same economy qualities had by it, marketing ways and industrial management standards and pursue a series of features such as economic benefits. On the other hand, denote to wait for human thought, idea and knowledge as product content. The dual character of special cultural productivity has decided that it has huge economic energy , it also has the strength that influences national cultural psychological and integration social relation. Cultural industrialness is the most strong propagation tool and the carrier of ideology. Any a kind of values and morals faith form , it is to pass through cultural product and effective propagation channel , quilt masses creep silent melt land accept. Many shapes of cultural industrial scale, speed and efficiency as well as product, have decided that cultural ideology propagates intensity, range and efficiency. From this, may conclude that country establishes fair cultural regulation and policy, government offers the cultural service culture of well developed, market offers the platform of cultural free competition. People create cultural economic, economic cultural and cultural market through satisfying the cultural demand of self. Cultural productivity develops freely completely through satisfying cultural market demand, creating means and the channel of cultural propagation, passing to satisfy the spiritual demand of people, creating human common value theory and passing to satisfy people, creation makes human culture to act on one's own , cultural exchange and cultural combination prosperous situation.
4 is cultivation and training cultural intermediary organization and cultural broker. Culture manages organization and cultural broker are the important strengthes that develops cultural industry , it is that cultural transformation is productivity important link , is international cultural exchange and the cultural necessary condition of economic growth. The culture of our country manages the environment of rule by law that organization establishes is still imperfect, culture is legislative with cultural policy, culture allow enter and culture output, have not established the relation of legal contact and intrinsic yet between cultural artistic and cultural product. Cultural broker has not still gotten as the necessary link in cultural industrial chain, is legal to permit may identify with society, in field, morals are normalized and business rule benefit in sprout state. Therefore accelerate cultural legislation, culture manages the construction of organization and cultural broker fits into the orbit of rule by law. Now, government should raise its cultural artistic, market sale vigorously, constantly using the opportunity of cultural economy for the vocational training of cultural broker , in accordance with law handle affairs etc. general quality, train a good talent team that manages and understands science and technology and can manage , improve and normalize cultural profession organization , play its profession self-discipline role, bridge and tie role fully , help government relevant department to implement profession statistics, guidance and management while defending the legitimate rights and interests of involved party.
3, the ruling way of change party
It is to establish the core of national cultural management system that the ruling way of change party management ideology raises the cultural ruling ability of party. In a pretty long period, culture possesses special position in the national political social life of our country, about class struggle theory in ideology field, it is basic theory of the cultural management of our country. Intention knows the form major task and function of theoretical assigned national cultural management, it is the important feature of the cultural management of our country. According to operation and the public welfare of attribute and culture of cultural thing and theory of cultural productivity that property and ideology are two differences , it is sexual to seek profits there is corresponding relation to it with non-profitance on certain degree, the expression of obvious this kind of partition goes abroad the system major transition of domestic cultural management will and management policy, show that cultural productivity theory will become the foundation of cultural system reform theoretical innovation and cultural transition. If can not when obtain between party management ideology and national cultural management purpose, government cultural management function and popular cultural industrialization development theoretically major breakthrough, can not offer the basis on legal principle for the overall cultural system reform and cultural transition of our country. If we can not according to theory of cultural productivity requirement, carry out thorough transform for restricting cultural productivity thought pattern and traditional habit seriously, it is hard to be realized that for those systems of hindering the cultural productivity liberation of our country seriously, obstacle carries out the task of transition, the transform of Chinese culture and the reform on foundation.
Is founding the process of national cultural service system , how to change the ruling way of party pipe ideology is cultural system reform key problem. Under the condition of socialist market economy, the change that the content of ideology has not only occured greatly, and its propagation means and economic, cultural diversified tendency and the change that crowd group have occured greatly make the cultural management with unitary party have lost its all legalness foundations, the cultural ruling ability of party will change from past unitary cultural management to multivariate, comprehensive cultural ruling ability. When popular cultural and cultural industry has become propagation route and the important existent form of ideology objectively, when cultural market has become the position of the values competition that has no regional restriction objectively, when the public receives body from passive culture, it is cultural conscious main part to change , ruling party must study the ruling law of law and cultural development conscientiously, conscious change ruling theory, leading way and ruling way, unceasing perfect and innovation party is in charge of system system and the system form of ideology, realizing party pipe culture to party is grabing the strategic change of mainstream ideology construction again. Party does not be completely cured , carry out theoretical innovation according to the demand of economic social development, transform the cultural will of party into through legal legal program the will of the state, through government exercise of administrative functions according to law, establishment takes the public cultural management system of country , returns government the function working right of government management culture. Government exercise of administrative functions according to law, manage all cultural undertakingses in accordance with law; Return enterprise cultural industrial main position , is the legal position of market main part from establishment; Return market any power that should belong to market regulation , develop market in the basicness role in resource disposition.
In a word, the management of governmentSince directly manage culture to offer service change for cultural development, since is directly under with management unit mainly to offer public cultural facility and cultural product for whole society, since manage cultural market with administrative means mainly to regulate with economy, change mainly with legal means standard. Government wants with conversion mechanism and strengthening vigour , increase input and improvement to serve for focal point, carry on development and the reform of the cultural undertakings of public welfare; Is taking creating system, facing market and strengthening vigour as focal point, carry on development and the reform of operation cultural industry , promote cultural undertakings to go to the orbit of benign circle and healthy development with cultural industry.
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